Behind the cute name Booty Sole is a gym accessory for women who want to shorten and ease their way to a firm buttocks. Antea Juvančič got the idea when she started weight training at the age of 16. At that time, she was still without knowledge and experience and was afraid of quickly gaining muscle mass in her legs, but like most girls, she wanted to shape her buttocks.

Today, the kinesiology student knows that the process of muscle growth is not so quick and easy. But since most women don't know how to activate their buttock muscles, she has developed a device in the form of a thickened sole. Booty Sole. Its unique shape ensures that you activate your buttocks more and your legs less when performing familiar lower body exercises.

She successfully developed and built a prototype, carried out testing and found a manufacturer in Slovenia. 

BootySole has been internationally protected as a design and a brand, organised warehousing in Germany for international shipping, set up the website and everything needed for sales. In the autumn, she opened her own company and launched the product, which she sells in Slovenia, Croatia, Germany and Canada.

How did she manage all this at the tender age of 19, while studying full-time and training every day?

"I am very ambitious, persistent and brave. I never think that I can't do something and I don't do anything by halves. I have a really strong belief in the product and its success, and I have invested all my savings in it. And I am truly grateful to my family and friends for all their help along the way."

She turned to Catapult for support in penetrating foreign markets. She impressed with her enthusiasm and achievements, but also with her youthful energy and kindness.

"After the past year with some downs and some wonderful lessons, I realised that sometimes it's good to have someone to stand by you in difficult moments and you don't have to do it all alone. That's exactly what I found in Katapult, along with the knowledge and experience. Sometimes encouraging words, unconditional support and the team's belief that you can succeed are all you need at any given moment to find that momentum and that spark inside you again."


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